Privacy Policy

1. Introduction

Little Digger ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website littledigger.com (the "Service") and use our educational resources and e-commerce platform.

Our mission is to "build dreams through constructive play," and we understand that trust is fundamental to our relationship with parents, educators, and children who use our Service.

2. Information We Collect

Personal Information You Provide

We may collect the following personal information when you:

• Create an account or make a purchase
• Subscribe to our newsletter
• Contact us with questions or feedback
• Participate in surveys or promotions
• Submit user-generated content (reviews, project photos, etc.)

Information collected may include:

• Name and contact information (email address, phone number)
• Billing and shipping addresses
• Payment information (processed securely through third-party payment processors)
• Age range or grade level (for educational content recommendations)
• Educational role (parent, teacher, homeschool educator)
• Communication preferences

Information Collected Automatically

When you visit our Service, we may automatically collect:

• Device Information: IP address, browser type, operating system, device identifiers
• Usage Information: Pages visited, time spent on pages, click patterns, referring websites
• Location Information: General geographic location based on IP address
• Cookies and Similar Technologies: See our Cookie Policy section below

Information from Third Parties

We may receive information from:

• Payment processors (transaction confirmations, fraud prevention)
• Shipping carriers (delivery confirmations, tracking information)
• Social media platforms (if you choose to connect your accounts)
• Analytics providers (aggregated usage statistics)

3. How We Use Your Information

We use your information to:

Provide Our Services

• Process and fulfill orders
• Deliver educational content and resources
• Manage your account and preferences
• Provide customer support
• Send order confirmations and shipping updates

Improve Our Services

• Analyze website usage and performance
• Develop new educational content and features
• Conduct research to enhance our educational offerings
• Personalize your experience and content recommendations

Communicate With You

• Send newsletters and educational updates (with your consent)
• Respond to your inquiries and feedback
• Notify you of important changes to our Service
• Send promotional offers (with your consent and opt-out options)

Legal and Safety Purposes

• Comply with legal obligations and regulations
• Protect against fraud and unauthorized activities
• Enforce our Terms and Conditions
• Ensure child safety and appropriate content delivery

4. How We Share Your Information

We do not sell, rent, or lease your personal information to third parties. We may share your information in the following circumstances:

Service Providers

We work with trusted third-party service providers who assist us in operating our Service:

• Payment Processors: To process transactions securely
• Shipping Companies: To deliver your orders
• Email Service Providers: To send newsletters and communications
• Analytics Providers: To understand website usage (anonymized data)
• Cloud Storage Providers: To store and protect your data

Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of the business transaction.

Legal Requirements

We may disclose your information when required by law, court order, or government regulation, or to protect the rights, property, and safety of Little Digger, our users, or others.

With Your Consent

We may share your information for other purposes with your explicit consent.

5. Children's Privacy (COPPA Compliance)

Our Commitment to Children's Privacy

Little Digger is designed to serve children and families, and we take children's privacy seriously. We comply with the Children's Online Privacy Protection Act (COPPA) and follow these practices:

Children Under 13

• We do not knowingly collect personal information from children under 13 without verifiable parental consent
• If we become aware that we have collected information from a child under 13 without consent, we will delete it promptly
• Parents may review, delete, or refuse further collection of their child's information

Educational Use

• Our educational content is designed to be used with parental or teacher supervision
• We do not require children to provide personal information to access our free educational resources
• Any user-generated content submitted by minors requires parental consent

Parental Rights

Parents have the right to:

• Review their child's personal information
• Request deletion of their child's information
• Refuse further collection or use of their child's information
• Contact us with questions about our children's privacy practices

6. Data Security

We implement appropriate technical and organizational measures to protect your information:

Security Measures

• Encryption of sensitive data in transit and at rest
• Secure payment processing through PCI-compliant providers
• Regular security assessments and updates
• Access controls and authentication measures
• Employee training on data protection practices

Limitations

While we strive to protect your information, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security but will notify you of any significant security breaches as required by law.

7. Your Privacy Rights and Choices

Account Information

• You may update your account information at any time
• You may delete your account by contacting us
• You may opt out of promotional communications

Cookie Preferences

• You may control cookies through your browser settings
• Some features of our Service may not function properly without cookies

Communication Preferences

• You may unsubscribe from newsletters and promotional emails
• You will continue to receive essential service-related communications

California Privacy Rights (CCPA)

If you are a California resident, you have additional rights including:

• Right to know what personal information is collected
• Right to delete personal information
• Right to opt out of sale of personal information (we do not sell personal information)
• Right to non-discrimination for exercising privacy rights

8. International Data Transfers

Our Service is operated in the United States. If you are accessing our Service from outside the United States, please be aware that your information may be transferred to, stored, and processed in the United States where our servers are located and our central database is operated.

9. Data Retention

We retain your information for as long as necessary to:

• Provide our services to you
• Comply with legal obligations
• Resolve disputes and enforce agreements
• Support our educational mission

When information is no longer needed, we securely delete or anonymize it.

10. Cookies and Similar Technologies

What Are Cookies

Cookies are small data files stored on your device that help us improve your experience on our Service.

Types of Cookies We Use

• Essential Cookies: Necessary for the Service to function (e.g., shopping cart, login)
• Analytics Cookies: Help us understand how visitors use our Service
• Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness
• Preference Cookies: Remember your settings and preferences

Managing Cookies

You can control cookies through your browser settings. Note that disabling certain cookies may affect the functionality of our Service.

11. Third-Party Links and Services

Our Service may contain links to third-party websites, including:

• Manufacturer websites for products we sell
• Educational resources and references
• Social media platforms

These third-party services have their own privacy policies, and we are not responsible for their privacy practices. We encourage you to review their privacy policies before providing any information.

12. Updates to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will:

• Post the updated policy on our website
• Update the "Last Updated" date
• Notify you of significant changes via email or website notice
• Continue to protect your information in accordance with the updated policy

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us:

Little Digger Privacy Team
Email:privacy@littledigger.com
For COPPA-related inquiries or to exercise parental rights, please use the privacy email above and include "COPPA Request" in the subject line.

Our Privacy Commitment

At Little Digger, protecting your privacy is integral to our mission of fostering safe, educational experiences for children. We are committed to:

• Transparency in our data practices
• Minimal data collection necessary to provide our services
• Strong security measures to protect your information
• Respect for parental rights and children's privacy
• Continuous improvement of our privacy practices

Your trust enables us to continue "Building Dreams Through Constructive Play" while maintaining the highest standards of privacy protection.

This Privacy Policy is effective as of August 1st 2025 and was last updated on August 27th 2025.